Overall
- [ ] Branding is consistent throughout (colors, fonts, etc.)
- [ ] Has an open graph image
- [ ] Analytics is setup
- [ ] Microsoft Clarity is setup
- [ ] Has a favicon
- [ ] Blog setup for SEO
- [ ] Add social media icons at the footer (make them open to a new tab)
Heading
- [ ] No complex language
- [ ] Evokes emotion
- [ ] Clear and Concise
- [ ] Can be understood in 5 secs

From ShipFast
Subheading
- [ ] Further explains the heading and the product
- [ ] 1-2 sentences long